VWFNDR™ — 2023

A series of camera concepts exploring new hardware, UX and interface design paradigms, ruled by the principle of feasibility.

Bring back the fun - the magic. A framework to rethink contemporary cameras from a place of enjoyment and for the love of photography, not technology for tech´s sake. A space to remix what is already good and to challenge what could be better.

“The VWFNDR Keirin is an expansive new concept for the future of cameras”
 → The Verge

KEIRIN

A conceptual digital camera designed as a testing ground for new design paradigms, blending hardware and software seamlessly.

Housed in a compact metal body, it features a panoramic-first, side-to-side flexible touchscreen and an innovative navigation system for shooting, viewing, sorting, and storing images. With built-in flexibility, Keirin offers extensive customisation options for both hardware and software, enabling diverse interaction patterns.

Focusing on the photographic craft, Keirin delivers an immersive, distraction-free shooting experience. Its name, derived from the Japanese word keirin (競輪) — a velodrome bike race — symbolises the harmony of hardware and software cycling together.

Nuevo.Tokyo — Ideation + UX & UI

Mireia.Studio — Ideation + UX & ID

Nemonic.io — Engineering

Yellow poster with text: "Rethinking a camera experience from a blank canvas." Additional text at bottom: "UI/UX features showcase. VWFNDR™ ファインダー – Camera UX 00/15. 2023, 24 – A project by nuevotokyo and MireiaStudio – Neomonic.io."
Modern camera concept design with gray and yellow elements, featuring text emphasizing reductionism, familiarity, and magic, and highlighting the importance of intuitive and engaging user experience. Descriptive text discusses simplifying photo-takin
Two hands holding a modern camera with a curved screen, featuring an edge-to-edge display and minimal buttons, with text describing its ergonomic design.
Camera design concept with grid measuring 15x15mm
Camera user interface design with viewfinder and controls. The viewfinder section features a blurred image of a person walking in front of a wall with abstract black art. Control settings such as iris, speed, and ISO are displayed. Text reads "Everyt
Digital camera interface displaying settings like speed and ISO on a screen. Text below describes an intuitive user interface suitable for all users, highlighting the Exposure Triangle and customization options. Project credits included at the bottom
Close-up of a person's hand holding a camera with adjustable settings labeled IRIS, SPEED, and ISO. Text below describes function redundancy, explaining the flexibility of adjusting settings either via screen swipe or dial. The text is part of a proj
Concept design of a modern camera with film strip display on a gray background. The design showcases a sequence of images and information reflecting film strip aesthetics. A text section discusses the nostalgia and magic of film photography.
Camera user interface options showing various aspect ratios including XPAN, Cinemascope, Widescreen, and 35mm, with adjustable settings for speed, ISO, and aperture. Blurred figure walking past a mural in the example photos. Text discusses panoramic
Close-up of a sleek black device with a yellow accent, likely a camera or tech product. Accompanied by text describing the device as 'always on: camera that never sleeps' with details on its readiness and battery-saving features.
Camera uploading interface showing progress; text about cloud auto uploads for photos; concept by Nueve Tokyo, Mireia Studio, Neomonic.io.
Design illustration of a gray camera with labeled features including anchor points, XPNSNBAY™ expansion bay, and a yellow button. Text describes the expansion bay's use for connecting peripherals via pogo pins and WiFi communication. Made by VWFNDR™.
Person holding a gray camera with a PANOFNDR optical viewfinder, displaying product text about its features, including digital frame lines and panoramic views.
Design concept showcasing the REMOFLSH shoe-less wireless flash for cameras, featuring text about its seamless connectivity via radio, Bluetooth, and Wi-Fi.
Diagram of TANGENTGRP™ camera grip with labeled dials and shutter button, description detailing its robust design and functionality for enhanced control, including extra battery.
Camera with removable baseplate for mounting accessories and accessing internal components.